Baby Phat by Kimora Lee Simmons is making a comeback at Macy’s.
Kimora Lee Simmons has developed a holiday collection that will be sold at 50 Macy’s stores and its e-commerce starting Dec. 15. The capsule is comprised of classic, heritage pieces available in both misses and plus sizes. Categories include denim, dresses, separates, tracksuits, active and outerwear. There are also throwback Ts and oversize hoodies with the brand’s cat silhouette logo. Sizes range from XS to 3X.
“This holiday capsule is a full-circle moment for me as an entrepreneur and creative director,” said Kimora Lee Simmons. “Macy’s has been a key partner of mine almost from the beginning and has witnessed Baby Phat’s journey. The coolest thing about our company’s evolution is that it’s become really authentically multigenerational — not only in its leadership now that [daughters] Ming and Aoki are adult women who have joined me in running the brand — but our fan base in now multigenerational, too, with a whole new band of girls chasing and reimagining the early ’00s look.”
Simmons said she’s showing looks that were hits 20 years ago. Back in the early Aughts, Simmons showed bedazzled baby Ts and velour tracksuits and staged runway shows featuring
Kimora Lee Simmons has developed a holiday collection that will be sold at 50 Macy’s stores and its e-commerce starting Dec. 15. The capsule is comprised of classic, heritage pieces available in both misses and plus sizes. Categories include denim, dresses, separates, tracksuits, active and outerwear. There are also throwback Ts and oversize hoodies with the brand’s cat silhouette logo. Sizes range from XS to 3X.
“This holiday capsule is a full-circle moment for me as an entrepreneur and creative director,” said Kimora Lee Simmons. “Macy’s has been a key partner of mine almost from the beginning and has witnessed Baby Phat’s journey. The coolest thing about our company’s evolution is that it’s become really authentically multigenerational — not only in its leadership now that [daughters] Ming and Aoki are adult women who have joined me in running the brand — but our fan base in now multigenerational, too, with a whole new band of girls chasing and reimagining the early ’00s look.”
Simmons said she’s showing looks that were hits 20 years ago. Back in the early Aughts, Simmons showed bedazzled baby Ts and velour tracksuits and staged runway shows featuring
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