The Global Licensing Group has teamed with Licensing International to hold Licensing Week Virtual, which is a five-day, online-only program that runs June 15 to 19 and “aims to bring together the global licensing community at a time when physical networking and deal-making is unfeasible.”
Organizers said the licensing industry is a $292.8 billion global business, and is experiencing a “temporary disruption as a result of the current pandemic.” Consumers have shifted to digital platforms that includes gaming and streaming as well as social media — all of which impacts the licensing industry and the flow of deals.
Licensing Week Virtual has the support of sponsors, which includies Brainbase, Beanstalk, Bioworld Merchandising, Easyriders, Jewel Branding & Licensing, NFLPA, OpSec, Sagoo, The Smurfs, Ubisoft and ViacomCBS, among others.
Speakers include executives from Netflix, Beanstalk, Fashion Angels, The Brand Liaison and The Kraft Heinz Co., among many others.
Anna Knight, vice president of the Global Licensing Group, said attendees will experience the same elements as a physical event: connections and learning. Knight said the event features a Matchmaking Service “that allows attendees to search for, connect and secure meetings before the show begins” as well as an “interactive and colorful expo floor featuring 30-plus exhibitors spanning
Organizers said the licensing industry is a $292.8 billion global business, and is experiencing a “temporary disruption as a result of the current pandemic.” Consumers have shifted to digital platforms that includes gaming and streaming as well as social media — all of which impacts the licensing industry and the flow of deals.
Licensing Week Virtual has the support of sponsors, which includies Brainbase, Beanstalk, Bioworld Merchandising, Easyriders, Jewel Branding & Licensing, NFLPA, OpSec, Sagoo, The Smurfs, Ubisoft and ViacomCBS, among others.
Speakers include executives from Netflix, Beanstalk, Fashion Angels, The Brand Liaison and The Kraft Heinz Co., among many others.
Anna Knight, vice president of the Global Licensing Group, said attendees will experience the same elements as a physical event: connections and learning. Knight said the event features a Matchmaking Service “that allows attendees to search for, connect and secure meetings before the show begins” as well as an “interactive and colorful expo floor featuring 30-plus exhibitors spanning
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