Stephen Webster Wants to Recycle Your Jewelry Box

LONDON — Stephen Webster remembers the first sustainability panel talks he took part in — as part of a long-term partnership with Positive Luxury. They resembled Alcoholics Anonymous meetings.
“They would have me come at 8:30 in the morning to do a little talk, in a cold church somewhere in Soho, talking to about 12 people who were already converted. Now, when we do something it’s packed, because that’s the pace of change,” said Webster.
The British jeweler was among the first to receive a fair trade gold license over a decade ago and has since then been spearheading a number of sustainability initiatives.
The latest is the debut of a new service, dubbed Reset, where customers will be able to bring in old jewelry for Webster and his team to re-design.
The idea started when a client approached Webster to redesign pieces from her treasure chest of a jewelry box — filled with pieces by Graff, Cartier or Bulgari — into pieces which were more relevant to her current lifestyle.
“That was quite an extreme example, but nearly every woman has that kind of jewelry box that’s got a piece they are emotionally connected to; one earring instead of two, a broken chain or

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