Category: Salon

The Best Influencer Beauty Brands to Know

First there was YouTube. Then there was Instagram. Now TikTok is all the rage these days (even if its future is uncertain.) Each platform has created a plethora of beauty influencers, and the influencer economy is worth an estimated $10 billion. From all-out celebrities like Kim Kardashian West to micro-influencers, everyone and anyone with a […]

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Back to School Virtually

Due to COVID-19 and social-distancing rules, many students throughout the U.S. are being forced to go to school virtually. The one good thing about taking classes from your bedroom or living room — for students at least — is that you can dress comfortably. Instead of buying a new back-to-school wardrobe, things like a new […]

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The Best Skin-care Products to Treat and Prevent Maskne

It seems like the coronavirus has changed everything, and that even applies to the way we approach our beauty and grooming routines. But it goes beyond not being able to get a haircut, facial or pedicure. The latest side effect is maskne, the cute term for the not-so-cute acne caused from wearing a face mask. […]

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Why Enhancing Forecasting, Scenario Planning Is imperative Now

The pandemic has dealt a blow to every industry, and fashion is certainly no exception. Brands worldwide have been forced to close stores, furlough employees and absorb the impact of canceled orders and a disrupted supply chain. News that the fashion weeks of London, Milan and Paris are going ahead this fall — albeit with […]

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The Best Lip Glosses of 2020

If you were to pick one makeup product that was synonymous with the early Aughts, lip gloss would surely win that contest. (Frosted tips would be close behind in second place. In case you forgot, there were more than a few questionable beauty trends back then.) Just like in fashion, everything that was once old […]

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What to Know About Neiman Marcus’ Bankruptcy

The Neiman Marcus Group is just one of many major retailers being severely impacted by the coronavirus pandemic, joining the growing list of brands filing for bankruptcy. Prior to the outbreak, there was speculation that the company, which is behind Neiman Marcus, Bergdorf Goodman, Mytheresa, Horchow and Last Call, was the next retailer to file […]

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‘Safety’ Top-of-Mind for Back-to-School Shoppers

Back-to-school shopping will look a little different this year, with consumers prioritizing safety and hygiene above all else for their children, according to the latest report by Coresight Research. The weekly report, which provides a detailed analysis on U.S. consumer behavior and sentiment amid the ongoing coronavirus crisis, found that a little over four in […]

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Live Coverage From Milan Digital Fashion Week

MSGM: MSGM kicked off the first edition of Milan digital fashion week with a moving short movie portraying the spirit of the new generation of Italian boys and girls. Directed by Luca Finotti and shot in several Milan locations, the film expresses a sense of freedom and joy, along with a message of inclusivity thanks […]

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Paris Couture Week Day 1: Live Coverage

Naomi Campbell opened Paris Couture Week with a video address dedicated to the “fight for equality and diversity.” “This is a call for action we are making,” she said, wearing sleeveless T-shirt bearing the words PHENOMENALLY BLACK. Seated on a cream-colored sofa in a gilded room, a crystal chandelier behind her head, Campbell quoted Nelson […]

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The Post-COVID-19 Digital Brand Landscape

Zoom conferences, Instagram Music festivals, TikTok Cloud Raves — COVID-19 has exponentially propelled our use of tech platforms for immersive experiences, connection and community while also seeing platforms take on a variety of functions and uses. Now, as the Internet essentially becomes our “real world” brands are starting to think about how they can reinvent […]

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